Avoid A Major Marketing Mistake - Know Your Target Audience
Posted on April 14, 2008 - Filed Under Automotive, Business | Leave a Comment
Many companies waste their marketing time and funds by making a simple mistake. A mistake that costs them profits and sales.
The mistake? They don’t know their target audience.
Imagine a man wanting to call his friend. He doesn’t know his friend’s number, so he punches in seven random numbers. Then he asks the person who answers to put his friend on the phone. The person on the other end doesn’t know what he is talking about! The guy never gets to talk to the person he wanted to speak to.
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