Are Mortgage Brokers Due For Seven Lean Years?
Posted on March 30, 2008 - Filed Under Business | Leave a Comment
The other day I was contacted by an ailing mortgage broker who lamented that times are tough in his industry.
He feels the pain because he has plummeted from being the top performer on the sales team to the bottom. Reeling from the roller coaster ride, he’s desperately looking for a quick and proven way to regain his equilibrium.
He suspects the answer is to start cold calling, especially now that the torrent of inbound leads has been squeezed off to a trickle by rising interest rates and a cooling housing market.
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